THE BRIGHT TONE
FOR BRIGHTENING
Banish brassiness and brighten light-colored hair to boost vibrancy and shine
Includes:
PURPLE REIGN, 6 oz/177 mL—Brightening Shampoo for Blonde, Grey & Silver Hair. Our antioxidant-packed brightening shampoo refreshes highlights and neutralizes brassy yellow tones. Perfect for blonde, silver, & grey hair, whether natural or enhanced. Made with natural plant-sourced surfactants, PURPLE REIGN delivers a rich, creamy lather, resulting in stronger, smoother hair with a boost of shine and vibrancy. Unlike most purple shampoos, it doesn’t stain your hands or tub/shower. Powered by Purple Rice, Quinoa, Baobab, and Mongongo. Let your hair rule!
All Natural Botanical Fragrance: Bergamot + Linden Flower
DREAMER, 6.7 oz/198 mL—Deep Repair Masque for all hair types provides hydration, nourishment, and strength. Infused with fragrant herbs, including Clary Sage, Lavender, and Clove, DREAMER repairs and prevents breakage and damage and enhances shine, softness, and manageability. Repair, Rest, Repeat.
All Natural Botanical Fragrance: Lavender + Cedar + Citrus
WHATEVER WHEREVER, 5 oz/148 mL—Multitasking Leave-In Conditioner benefits all hair types. An all-in-one wet or dry miracle potion, WHATEVER WHEREVER transforms your hair into the best version of itself – renewing lifelessness, adding moisture, nourishment, and weightless buoyancy, increasing shine, improving comb-ability, controlling frizz, prolonging style, and protecting hair against heat, UV stress, pollutants, and color fading. Powered by Sunflower, Tara Pod, Quinoa, Baobab & Mongongo. For Everyone, Every Time, Everywhere. All Natural Botanical Fragrance: White Lavender + Coconut
FOR BRIGHTENING
Banish brassiness and brighten light-colored hair to boost vibrancy and shine
Includes:
PURPLE REIGN, 6 oz/177 mL—Brightening Shampoo for Blonde, Grey & Silver Hair. Our antioxidant-packed brightening shampoo refreshes highlights and neutralizes brassy yellow tones. Perfect for blonde, silver, & grey hair, whether natural or enhanced. Made with natural plant-sourced surfactants, PURPLE REIGN delivers a rich, creamy lather, resulting in stronger, smoother hair with a boost of shine and vibrancy. Unlike most purple shampoos, it doesn’t stain your hands or tub/shower. Powered by Purple Rice, Quinoa, Baobab, and Mongongo. Let your hair rule!
All Natural Botanical Fragrance: Bergamot + Linden Flower
DREAMER, 6.7 oz/198 mL—Deep Repair Masque for all hair types provides hydration, nourishment, and strength. Infused with fragrant herbs, including Clary Sage, Lavender, and Clove, DREAMER repairs and prevents breakage and damage and enhances shine, softness, and manageability. Repair, Rest, Repeat.
All Natural Botanical Fragrance: Lavender + Cedar + Citrus
WHATEVER WHEREVER, 5 oz/148 mL—Multitasking Leave-In Conditioner benefits all hair types. An all-in-one wet or dry miracle potion, WHATEVER WHEREVER transforms your hair into the best version of itself – renewing lifelessness, adding moisture, nourishment, and weightless buoyancy, increasing shine, improving comb-ability, controlling frizz, prolonging style, and protecting hair against heat, UV stress, pollutants, and color fading. Powered by Sunflower, Tara Pod, Quinoa, Baobab & Mongongo. For Everyone, Every Time, Everywhere. All Natural Botanical Fragrance: White Lavender + Coconut
FOR BRIGHTENING
Banish brassiness and brighten light-colored hair to boost vibrancy and shine
Includes:
PURPLE REIGN, 6 oz/177 mL—Brightening Shampoo for Blonde, Grey & Silver Hair. Our antioxidant-packed brightening shampoo refreshes highlights and neutralizes brassy yellow tones. Perfect for blonde, silver, & grey hair, whether natural or enhanced. Made with natural plant-sourced surfactants, PURPLE REIGN delivers a rich, creamy lather, resulting in stronger, smoother hair with a boost of shine and vibrancy. Unlike most purple shampoos, it doesn’t stain your hands or tub/shower. Powered by Purple Rice, Quinoa, Baobab, and Mongongo. Let your hair rule!
All Natural Botanical Fragrance: Bergamot + Linden Flower
DREAMER, 6.7 oz/198 mL—Deep Repair Masque for all hair types provides hydration, nourishment, and strength. Infused with fragrant herbs, including Clary Sage, Lavender, and Clove, DREAMER repairs and prevents breakage and damage and enhances shine, softness, and manageability. Repair, Rest, Repeat.
All Natural Botanical Fragrance: Lavender + Cedar + Citrus
WHATEVER WHEREVER, 5 oz/148 mL—Multitasking Leave-In Conditioner benefits all hair types. An all-in-one wet or dry miracle potion, WHATEVER WHEREVER transforms your hair into the best version of itself – renewing lifelessness, adding moisture, nourishment, and weightless buoyancy, increasing shine, improving comb-ability, controlling frizz, prolonging style, and protecting hair against heat, UV stress, pollutants, and color fading. Powered by Sunflower, Tara Pod, Quinoa, Baobab & Mongongo. For Everyone, Every Time, Everywhere. All Natural Botanical Fragrance: White Lavender + Coconut